Habib's "Advance UK" & Lowe's "Restore Britain" Ignite English Restorationism
Political entrepreneurs Ben Habib and Rupert Lowe MP announce separate organisations targeting restorationist voters with distinct approaches to achieving national renewal.

Two prominent figures on Britain's political right have launched competing organisations within days of each other, each claiming to offer the solution to what they characterise as the country's institutional decline and political malaise. The simultaneous announcements highlight the ongoing fragmentation within conservative politics as various actors seek to capitalise on widespread voter dissatisfaction with established parties.
Advance UK: Traditional Party Structure with Revolutionary Ambitions
Alongside GB PAC, Ben Habib has formally launched Advance UK as a registered political party, positioning the organisation as the vehicle to "save our United Kingdom of Great Britain and Northern Ireland." The party represents a conventional approach to political change, seeking to contest elections and win parliamentary representation through established democratic processes.
Habib, who has spent recent months assembling what he describes as "the brightest and bravest" to form the party's leadership structure, announced an ambitious membership drive targeting 30,000 initial supporters. To accelerate recruitment, the party is offering significantly discounted annual memberships at £10, well below typical political party rates. Upon reaching the membership threshold, Habib has committed to providing £100,000 in personal funding to establish the party's operational infrastructure.
My team and I have been working furiously for the last few months to establish the foundations of a political party which is capable of saving our United Kingdom of Great Britain and Northern Ireland 🇬🇧.
— Ben Habib (@benhabib6) June 30, 2025
I am delighted to launch that party today: Advance UK.
The party will… pic.twitter.com/CDMLyCeAhz
The party's ideological framework centres on four foundational principles which reflect traditional conservative priorities while incorporating populist elements. Under the banner of "nation," Advance UK explicitly champions the Acts of Union that created the United Kingdom, opposes any arrangements that conflict with these historical foundations, and promotes what it terms the country's "Christian constitution, roots, traditions, culture, and values." The organisation positions national sovereignty as a bulwark against supranational institutions and international law, echoing themes that proved successful during the Brexit referendum campaign.
The party's approach to freedom encompasses both classical liberal principles and contemporary cultural concerns. Advance UK advocates for minimal government intervention in personal affairs while emphasising freedom of speech as a democratic cornerstone. The organisation has specifically committed to protecting children from what it characterises as "ideological and political indoctrination," a position which places it within ongoing debates about educational content and parental rights.
On democratic governance, Advance UK promises that government will serve the British people while remaining accountable to them. The party opposes any dilution of governmental authority through membership in international bodies, treaty obligations, or domestic quasi-autonomous non-governmental organisations. This position reflects broader scepticism about technocratic governance and international cooperation which has gained traction among certain conservative constituencies.
The party's commitment to equality under UK law emphasises the supremacy of the British legal system while rejecting discrimination based on ethnicity, gender, or sexual orientation. Advance UK insists all residents should be subject exclusively to UK law, with implications for ongoing debates about religious tribunals and parallel legal systems. The organisation promises impartial application of justice free from political influence, alongside guarantees of personal security and property rights.
Restore Britain: Movement Politics and Direct Democracy
Alongside the people's Rape Gang Inquiry, Rupert Lowe MP has taken a markedly different approach with the launch of Restore Britain, deliberately positioning the organisation as a movement rather than a political party. This strategic choice reflects Lowe's assessment traditional party politics has failed to address Britain's fundamental challenges and alternative approaches are necessary to achieve meaningful change.
Today, we are launching Restore Britain - a movement for those who believe that we need to fundamentally change the way Britain is governed.
— Rupert Lowe MP (@RupertLowe10) June 30, 2025
We will build a policy platform, together. A movement will be created, together. A path will be forged, together.
This is not a political… pic.twitter.com/jbRiMS4Y7H
Lowe, who sits as an independent member of Parliament after his political journey took him outside established party structures, describes Restore Britain as offering "a fundamentally different way of doing things." The movement welcomes members from existing political parties, positioning itself as a cross-party alliance united by shared values rather than partisan loyalty. Annual membership costs £20, with the organisation promising genuine democratic participation in policy development and strategic decision-making.
The movement's operational model emphasises direct democracy through member voting on policy positions and campaign priorities. Lowe has committed to translating successful member votes into concrete political action through press statements, parliamentary questions, and public petitions. This approach aims to demonstrate the practical influence organised citizen engagement can exert on established political institutions.
Restore Britain's tactical approach extends beyond conventional political advocacy to include legal and investigative strategies. The organisation plans to fund private prosecutions, judicial reviews, and legal challenges where appropriate, while supporting independent investigative journalism to expose corruption and governmental waste. A dedicated Freedom of Information taskforce will systematically pursue transparency, while a specialised unit will amplify whistleblower concerns and protect those who expose institutional failures.
Lowe's parliamentary position provides the movement with immediate access to governmental accountability mechanisms. He has demonstrated this capability through successful crowdfunding efforts, including what he describes as "the most successful crowdfunding effort in British political history" for an independent inquiry into historical abuse cases. The movement has also shown its ability to mobilise public opinion rapidly, with parliamentary petitions achieving significant public support within hours of launch.
The organisation's policy platform, while still under development through member consultation, encompasses traditional conservative priorities including low taxation, reduced government intervention, controlled immigration, and protection of British cultural identity. Restore Britain promises to "carpet-bomb the cancer of wokery" and restore Christian principles, using deliberately provocative language which distinguishes it from more moderate conservative positions.
Strategic Differentiation and Competition
The simultaneous emergence of these organisations reveals important tensions within contemporary conservative politics regarding the most effective path to political influence. Advance UK represents confidence in traditional democratic institutions and the belief electoral success remains the primary route to governmental power. The party's conventional structure and electoral ambitions suggest faith in the responsiveness of the British political system to organised popular pressure.
Restore Britain reflects deeper scepticism about party politics and electoral competition as mechanisms for achieving fundamental change. The movement's emphasis on direct democracy and extra-parliamentary pressure suggests a belief established institutions require external pressure to respond to popular demands. This approach acknowledges the constraints facing minor parties in Britain's first-past-the-post electoral system while seeking alternative routes to political influence.
Both organisations target similar demographic groups, including voters dissatisfied with the Conservative Party's performance in government, supporters of Brexit who feel their victory has not translated into meaningful change, and citizens concerned about cultural and social transformation. The competition between these approaches may ultimately determine which model proves more effective at channelling conservative discontent into political action.
Implications for The Political Landscape
The launch of these competing organisations occurs against the backdrop of significant electoral changes, including the Conservative Party's substantial losses in recent elections and the rise of populist parties across Europe. Both Advance UK and Restore Britain position themselves as responses to what they characterise as the failure of established conservative politics to address popular concerns about immigration, cultural change, and national sovereignty.
The organisations' emphasis on democratic participation and member engagement reflects broader trends toward political disintermediation and direct democracy. Both promise to give ordinary citizens greater influence over policy development and strategic decisions, contrasting their approaches with what they characterise as the elite-dominated nature of established parties.
The success or failure of these initiatives will likely influence future political entrepreneurship within British restorationism. Their ability to attract significant membership, generate political influence, and sustain organisational coherence will provide important lessons for others seeking to build new political movements outside established party structures.
The ultimate test for both organisations will be their capacity to translate member enthusiasm and financial support into concrete political outcomes. For Advance UK, this means electoral success and parliamentary representation. For Restore Britain, success will be measured through policy influence and governmental responsiveness to member-driven campaigns. The different metrics of success reflect the fundamental strategic choices which distinguish these competing approaches to political change.